Public Relations Services: Press Releases Yorkshire

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Jenko Graphics Ltd
01482 325893
21 Hessle Rd
Kingston upon Hull
 
Ruby Communications Limited
01482 482930
Savile St
Kingston upon Hull
 
The Thinking Agency
0113 289 0000
Carlton House Pickering St
Leeds
 
Tom Tom Communications
01482 610168
167 High St
Hull
 
Stone trader
0845 055 9040
PO Box 184
Leeds
 
A Little Bit of Marketing
07724 049270
33 Station Rd Epworth
Doncaster
 
Little Red Marketing Ltd
01274 610101
40 Stockhill Rd
Bradford
 
Cheryll Bake Associates
0114 2682645
20, Tapton Crescent Road,Broomhill,
Sheffield
 
Urban Media Publishing Ltd.
0845 858 9152
Clifford House
York
 
C8
0845 6522408
Victoria Buildings 88 Thornton Rd
Bradford
 

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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