Public Relations Services: Press Releases Westminster

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Parker, Wayne & Kent
02076091900
39-41 North Road
London
Firm Size
Small (2-10 Employees)

Data Provided by:
Surgery Public Relations Agency London
00000000000
1st Floor 16-17 Little Portland Street
London
Specialties
Fashion, Celebrity, Lifestyle
Year Founded
1999

Mobile Interactive Group Ltd
020 7921 5550
Level 7, The Tower Building, 11, York Rd,
Lambeth
 
ENS Ltd
020 7934 9032
39, York Rd
Lambeth
 
Mulberry Marketing Communications Ltd
020 7928 7676
1, Waterloo Court, Theed St
Lambeth
 
Kysen PR Ltd
020 7323 3230
16 - 18 Berners Street
London
 
Advertising Site Management Ltd
020 7629 2141
6, South Molton St,
City of Westminster
 
Van Communication
020 7079 9222
8, Percy St,
City of Westminster
 
FK3
020 7463 2011
Black Prince Rd
Southwark
 
First Radio Sales Ltd
020 7960 2900
18, Hatfields
Lambeth
 
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The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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