Public Relations Services: Press Releases Sutton

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Buchan Winstone
020 8404 8784
5, Kingswood Drive,Kingswood Park,
Louvet Turner Coombe
020 8255 9452
Westmead Rd
Clavel Rowe Public Relations Ltd
020 8641 8496
3, Ennerdale Close
Position Focus
0870 3830500
123, Westmead Rd,
Network Intellect
0870 7459957
22-26, Upper Mulgrave Rd,
Newtown Communications
020 8643 7222
The Quadrant,
Marketing Absolute
020 8641 6427
15, Poulton Avenue,
PBd Marketing Communications
020 8642 2197
10, Sutton Grove,
Mummy Marketing
07923 940565
8, Rosehill Gardens,
Panavision Marketing
020 8644 9489
403, Sutton Common Rd

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.


Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.


Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.


The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:


Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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