Public Relations Services: Press Releases Portsmouth

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Ferret Business Development
07946 111448
Lord Montgomery Way
Portsmouth
 
Vertical Leap Ltd
0845 1232753
9-10 Hampshire Terrace
Portsmouth
 
Euro SME Marketing Ltd
023 9267 7205
53 Chelmsford Rd
Portsmouth
 
The PR Department
023 9266 1600
9 Preston Rd
Portsmouth
 
Ocean Marketing
023 9238 6401
Port Solent
Portsmouth
 
Starfish Creative Design Ltd
023 9242 8176
St. Georges Square
Portsmouth
 
Jan Lasnon Associates
023 9236 7329
9 Epworth Rd
Portsmouth
 
PR Department
023 9266 1600
9 Preston Rd
Portsmouth
 
Aardvark Marketing Solutions
07835 695614
44 Station Rd
Portsmouth
 
Enzo Marketing & Web Design Inc.
07525 171181
Paulsgrove
Portsmouth
 

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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