Public Relations Services: Press Releases Northampton

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BUTTERFIELD MARKETING
01604 468855
9, Primrose Hill,
Northampton
 
SOAPBOX CREATIVE MARKETING
01604 638989
13a, Noman-d-Gate,
Northampton
 
Challenger Communications Ltd
01604 709089
8, Stuart Close,
Northampton
 
Active Independent Marketing Ltd
01604 493322
6, Woodland Walk
Northampton
 
Cherry Marketing Ltd
01788 510500
West Haddon
Northampton
 
Organised Confusion
0845 459 5015
51-53, Shakespeare Rd
Northampton
 
M.J Marketing
01604 756100
20, Spencer Bridge Rd,
Northampton
 
Patternsoft Ltd
0121 288 2344
99, Grasscroft
Northampton
 
Arc Associates
01604 743115
Hilltop, Well Lane, Guilsborough
Northampton
 
Open Page Ltd
01788 823496
38, Main Rd, Crick
Northampton
 

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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