Public Relations Services: Press Releases Newcastle

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JOAN GRANT PUBLICITY
01434 603182
THE GRANARY
Hexham
 
Bradley O'Mahoney Public Relations
0191 281 8833
Newcastle Upon Tyne,
South Shields
 
hdcopywriting
019101916030199
suite 8
newcastle upon tyne
Specialties
Website content
Service Specialties
SEO, Direct marketting
Year Founded
2011

Fawthrop McLanders
0191 240 7000
87 Jesmond Rd
Newcastle
 
Yellow Dog
0191 281 4887
Jesmond
Newcastle
 
Adessi
0191 269 9460
19-21 Collingwood Street
Newcastle
 
Guerilla Interactive
0191 2619799
63 Westgate Rd
Newcastle
 
Karol Marketing Group
0191 265 7765
East Quayside
Newcastle
 
Sorted Public Relations and Event Management Ltd
0191 2656111
Walker Road
Newcastle
 
Uniquthinking
0191 226 8804
19 Lansdowne Terrace
Newcastle
 

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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