Public Relations Services: Press Releases Hackney

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Parker, Wayne & Kent
02076091900
39-41 North Road
London
Firm Size
Small (2-10 Employees)

Data Provided by:
Tomo London Productions
020 7249 5707
297-301, Kingsland Rd,
Hackney
 
Calthrop Public Relations
020 7923 2500
29, Albion Square
Hackney
 
Virtuad Ltd
020 7684 8385
315, Kingsland Rd
Hackney
 
Impact Print Display
020 7729 5978
Tuscany Wharf, 4b, Orsman Rd
Islington
 
DI Consultancy
07931 448384
25, Hassett Rd,
Hackney
 
PKMC
020 7254 9900
9, Albion Square,
Hackney
 
Mosaic Communications
020 7249 3486
13, Horton Rd
Hackney
 
Archers Promotions Ltd
0844 8849072
5, Martello Terrace,
Hackney
 
Playmaker Communications
020 7684 8488
4-5, Academy Buildings,
Islington
 
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The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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