Public Relations Services: Press Releases Derby

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Sportwise Marketing
01332 291108
Prime Park Way
Derby
 
Warm and Fuzzy Ltd
01332 258380
Ford Street
Derby
 
Nielsen McAllister PR
01332 293939
32 Friar Gate
Derby
 
Ashfield Screen Printing Ltd
01332 662026
Station Road
Derby
 
pfmarketing
01332 831005
Little Eaton
Derby
 
Graphiq Productions Ltd
01332 258355
Ford Street
Derby
 
Greendog Media
01332 258325
Ford St
Derby
 
A Fresh Mind Creative Marketing
01332 231965
268 Stenson Rd
Derby
 
JJ Public Relations
01332 515102
Mickleover
Derby
 
List-Link Networks Ltd
01332 865652
Melbourne
Derby
 

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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