Public Relations Services: Press Releases Coventry

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Century Public Relations
024 7622 8881
Kings Chambers Queens Rd
MBB International
024 7624 3627
3 The Quadrant
Thinking Forward UK Ltd
024 7668 1944
492 Foleshill Rd
Evergreen Marketing
024 7667 3213
7 Centenary Rd
Rees Bradley Hepburn Ltd
01675 443939
Diddington Lane Meriden
Morgan City Marketing Ltd
024 7659 9995
37 Villa Rd Radford
024 7646 0064
63 Jobs Lane
0845 3109400
Torwood CloseWestwood Business Park
Switchedon Creative
024 7647 3731
842 Broad Lane
Pat Spence Copywriter
01675 443683

The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.


Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.


Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.


The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:


Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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