Public Relations Services: Press Releases Cornwall

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Taylor Biddle
01326 241456
Chymder Farm House
Helston

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Quay Advertising Design Ltd
01736 795245
Market Place
St Ives

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Premier Office Poster Service
01326 314000
Basement Flat
Falmouth

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Locally
01872 274180
Acorn House
Truro

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Newquay & District Advertiser
01637 830513
Carn Mellyn
Newquay

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Helston News & Advertiser
01326 565570
36 Meneage Street
Helston

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Innocom Advertising Services Ltd
01736 794154
Garrack
St Ives

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Artavia
01872 223585
74-75 Lemon Street
Truro

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R D Design & Advertising Associates
01872 273649
Rosewyn
Truro

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Newquay Advertiser
01726 882492
6 Kendal Green
Truro

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The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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