Public Relations Services: Press Releases Brentford

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MGMC media
020 89431784
12 Grosvenor court - Fairfax road -Teddington
London
Firm Size
Freelance (1 Employee)

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4 Media Ltd
020 8090 4798
63, Kew Green
Richmond upon Thames
 
Independent Perspective
020 8840 9994
2, Beaconsfield Rd,
Ealing
 
Richmond Green Marketing
020 8288 6270
18, The Green
Richmond upon Thames
 
Sponsorship Science
020 8334 8060
5, Kew Rd,
Richmond upon Thames
 
Jete
020 8810 0994
51, Midhurst Rd,
Ealing
 
The Safari Agency
020 8566 4520
65, Windermere Rd
Ealing
 
Little Max Marketing Management
020 8997 7881
25, Ealing Village
Ealing
 
Robert Logan & Associates
020 8579 4836
2, Milford Rd,
Ealing
 
Differentiate
020 8334 8064
5, Kew Rd,
Richmond upon Thames
 
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The Layout of Press Releases

Every press release should follow a similar structure, containing a few essential components:

Date of Release

Use one of the following:

  • 'For Immediate Release'
  • 'For Release Before (date)'
  • 'For Release After (date)'

Enter one of these instructions at the top of your press release so journalists know when the story can be released. Most press releases will use ‘For Immediate Release' but if you are launching a new product you may wish to use ‘For Release After (date)' or if you are holding a promotional event ‘For Release Before (date)' may be more appropriate.

Headline

Naturally the heading should come next - it should be attention-grabbing and ideally 8 words or less in length.

Summary

Below the heading you should have a short summary or introduction, mentioning all the main aspects of the press release. Much like the heading, the aim of this section is to entice journalists into reading more.

Content

The main body of your press release comes next. Get straight to the point, include quotes, and avoid waffling.

For further information take a look at how to write a press release and for ideas on what 'hook' to use check out our public relations ideas article.

The End of Your Press Release

The end of a press release is usually denoted by:

----------------

Contact Information

Below the line signaling the end of the press release always include contact information.

Include a contact name, email address and phone n...

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